This lesson includes
- Closed captions & dubbing
- Downloadable resources
- Mobile app (iOS & Android)
How servers can sell using descriptions
Learn about positive restaurant sales techniques and how to upsell using descriptions, in this online lesson with restaurant consultant David Hayden.
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This lesson includes
- Closed captions & dubbing
- Downloadable resources
- Mobile app (iOS & Android)
Lesson details
The best way to sell a menu item to a customer is by painting a picture of the experience they will have if they order that dish. If you can use the same descriptive words to describe a car - like "great" or "amazing" - then it's not a good restaurant sales technique.
In this online lesson, hospitality consultant David Hayden explains five different ways to sell a dish using strong and effective descriptions.
What you'll learn in the How servers can sell using descriptions lesson
- The value of positive sales
- Different ways of selling menu items using descriptions - plate to fork, quality, flavors, popularity and scarcity
Instructor
David Hayden has over 20 years of experience in the hospitality industry. Now, as president of Hospitality Formula Consulting, he conducts training programs for servers and managers and helps small businesses compete with larger corporate...
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