Lesson details
We are very pleased to welcome Dr. Steffen Müller, from ZHAW School of Management and Law, for this segment. Steffen is a researcher in the field of review management. And he answers the question of how best to handle negative reviews.
What you’ll learn in the Review management lesson
- How to best respond to negative reviews
- Tone of response
- Whether to publicly or privately respond
- Who should respond
Who the Hotel marketing course is for
This online course is aimed at hotel managers looking to automate their revenue management.