Lesson details
Most customers will see your Online Travel Agent profile before anything else about you. And you want to make sure that they like what they see and, more importantly, book! Ari examines what research has shown makes a good OTA profile, to show you how to improve your conversion rate.
What you’ll learn in the OTA profile lesson
- Most customers will find you through an OTA so the first impression is important
- The OTAs know what will sell, so take their advice
- What type of content you should use
- Why good dynamic pricing is important
- What availability you should offer to OTAs
Who the Hotel marketing course is for
This online course is aimed at hotel managers looking to automate their revenue management.
