Building your customer avatar
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This lesson includes

  • Closed captions & dubbing
  • Downloadable resources
  • Mobile app (iOS & Android)

Building your customer avatar

In this online lesson led by Stephanie Garcia, you'll learn how to create a detailed customer avatar to help you build a targeted social media strategy.

Beginner

4m 37sSocial media marketing

Instructor
Stephanie Garcia
Stephanie Garcia

Backed by industry leaders

Helping the best teams succeed, from new startups to big companies.
Diversey
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This lesson includes

  • Closed captions & dubbing
  • Downloadable resources
  • Mobile app (iOS & Android)

Lesson details

One of marketing's golden rules is understanding your target audience - and social media marketing is no different!

In this online lesson about building your customer avatar, Stephanie Garcia will share how to build a detailed customer profile, or avatar, so that you can develop a more effective social media strategy.

What you'll learn in the Building your customer avatar lesson

  • How a detailed customer avatar can help you reach your social media goals
  • How to start building an avatar

Instructor

Stephanie Garcia
Stephanie GarciaCEO of Stephanie Liu Marketing and best-selling author

Stephanie Garcia is a digital marketing expert, CEO of Stephanie Liu Marketing, and former Director of Social Strategy for San Diego's leading advertising agency. She has worked with thousands of clients, including Fortune 500 companies, to help...

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